Current 2024 Toyota Prius Prime Hatchback Special offers

2024 Toyota Prius Prime Hatchback

Starting at $34,070*

The standard features of the Toyota Prius Prime SE include 2L I-4 150hp hybrid powertrain , 2-speed CVT transmission with overdrive, 4-wheel anti-lock brakes (ABS), Drive Connect Cloud Navigation (1-year trial subscription) integrated navigation system with voice activation, Side seat mounted airbags, Curtain 1st and 2nd row overhead airbags, rear side impact airbag, Airbag occupancy sensor, Air conditioning, 17" aluminum wheels, Cruise control, Full-Speed Range Dynamic Radar Cruise Control (DRCC) distance pacing, ABS and driveline traction control

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Finance Offers


Get 5.75% APR for 72 months on a new 2024 Prius Prime. Request a quote now!

Manufacturer Offers

Get 5.75% APR for 72 months on a new 2024 Prius Prime. Request a quote now!
  • 4.75% APR for 24 months
  • 4.75% APR for 36 months
  • 4.75% APR for 48 months
  • 4.75% APR for 60 months
  • 5.75% APR for 72 months

Applies to select new 2024 Toyota Prius Prime.   See Trims

Disclaimer(s) :
  • Qualified buyers can finance a new 2024 Prius Prime at 5.75% APR for 72 Months. APR: Qualified customers who finance a new 2024 Prius Prime can receive as low as 5.75% APR for 72 months with 72 monthly payments of $16.46 for every $1,000 financed. Terms available on approved credit through Toyota Financial Services (TFS) at participating Toyota dealers. For only very well qualified customers. Amount financed, down payment amount, and credit worthiness may impact availability of offer. Dealer contribution may vary and could affect price. Individual dealer prices, other terms and offers may vary. Must take retail delivery from dealer's stock and terms subject to vehicle availability. Cannot be combined with TFS Lease Cash, Down Payment Assistance, Trade-in Assistance, Customer Cash, Lease, Lease Subvention Cash. See your participating Toyota dealer for details. Dealer sets final price. Offer available in MA, ME, NH, RI, VT regardless of buyer's residency; void where prohibited. Expires 09-30-2025. Toyota Financial Services is a service mark used by Toyota Motor Credit Corporation (TMCC). Retail installment accounts may be owned by TMCC or its securitization affiliates and lease accounts may be owned by Toyota Lease Trust (TLT) or its securitization affiliates. TMCC is the servicer for accounts owned by TMCC, TLT, and their securitization affiliates.Delivery must be taken from new dealer stock between 09-03-2025 and 09-30-2025. Delays in new vehicle shipments not in the control of dealer may impact customer delivery date and offer eligibility. Options shown. Supply limited.*Covers normal factory scheduled service. Plan is 2 years or 25K miles, whichever comes first. The new vehicle cannot be part of a rental or commercial fleet, or a livery/taxi vehicle. See participating Toyota dealer for plan details. Valid only in the continental U.S. and Alaska. Roadside Assistance does not include parts and fluids, except emergency fuel delivery. Excludes those items listed in the Warranty and Maintenance Guide under Special Operating Conditions. Consult the vehicle's Warranty and Maintenance Guide for factory-recommended services and intervals. bZ4X and Mirai come with enhanced ToyotaCare and/or Roadside Assistance.**For Toyota hybrid vehicles beginning with model year 2020, the hybrid (HV) battery is covered for 10 years from original date of first use or 150,000 miles, whichever comes first. Coverage is subject to the terms and conditions of your New Vehicle Limited Warranty. See Owner's Warranty and Maintenance Guide for details. Truth in Lending Act Disclosure: Down payment will vary with APR and credit. For example, 4.75% APR with $2,500 down payment provides for 60 monthly payments of $18.76 per $1000 financed for qualified buyers. 4.75% APR for a term of 48 months corresponds to a monthly cost of $22.92 per $1000 financed. 5.75% APR for a term of 72 months corresponds to a monthly cost of $16.46 per $1000 financed. 4.75% APR for a term of 36 months corresponds to a monthly cost of $29.86 per $1000 financed. 4.75% APR for a term of 24 months corresponds to a monthly cost of $43.76 per $1000 financed. The rates described are for estimation purposes only; you may not be able to finance at this rate.

Get 4.75% APR for 60 months on a new 2024 Prius Prime. Request a quote now!

Manufacturer Offers

Get 4.75% APR for 60 months on a new 2024 Prius Prime. Request a quote now!
  • 4.75% APR for 24 months
  • 4.75% APR for 36 months
  • 4.75% APR for 48 months
  • 4.75% APR for 60 months
  • 5.75% APR for 72 months

Applies to select new 2024 Toyota Prius Prime.   See Trims

Disclaimer(s) :
  • Qualified buyers can finance a new 2024 Prius Prime at 4.75% APR for 60 Months. APR: Qualified customers who finance a new 2024 Prius Prime can receive as low as 4.75% APR for 60 months with 60 monthly payments of $18.76 for every $1,000 financed. Terms available on approved credit through Toyota Financial Services (TFS) at participating Toyota dealers. For only very well qualified customers. Amount financed, down payment amount, and credit worthiness may impact availability of offer. Dealer contribution may vary and could affect price. Individual dealer prices, other terms and offers may vary. Must take retail delivery from dealer's stock and terms subject to vehicle availability. Cannot be combined with TFS Lease Cash, Down Payment Assistance, Trade-in Assistance, Customer Cash, Lease, Lease Subvention Cash. See your participating Toyota dealer for details. Dealer sets final price. Offer available in MA, ME, NH, RI, VT regardless of buyer's residency; void where prohibited. Expires 09-30-2025. Toyota Financial Services is a service mark used by Toyota Motor Credit Corporation (TMCC). Retail installment accounts may be owned by TMCC or its securitization affiliates and lease accounts may be owned by Toyota Lease Trust (TLT) or its securitization affiliates. TMCC is the servicer for accounts owned by TMCC, TLT, and their securitization affiliates.Delivery must be taken from new dealer stock between 09-03-2025 and 09-30-2025. Delays in new vehicle shipments not in the control of dealer may impact customer delivery date and offer eligibility. Options shown. Supply limited.*Covers normal factory scheduled service. Plan is 2 years or 25K miles, whichever comes first. The new vehicle cannot be part of a rental or commercial fleet, or a livery/taxi vehicle. See participating Toyota dealer for plan details. Valid only in the continental U.S. and Alaska. Roadside Assistance does not include parts and fluids, except emergency fuel delivery. Excludes those items listed in the Warranty and Maintenance Guide under Special Operating Conditions. Consult the vehicle's Warranty and Maintenance Guide for factory-recommended services and intervals. bZ4X and Mirai come with enhanced ToyotaCare and/or Roadside Assistance.**For Toyota hybrid vehicles beginning with model year 2020, the hybrid (HV) battery is covered for 10 years from original date of first use or 150,000 miles, whichever comes first. Coverage is subject to the terms and conditions of your New Vehicle Limited Warranty. See Owner's Warranty and Maintenance Guide for details. Truth in Lending Act Disclosure: Down payment will vary with APR and credit. For example, 4.75% APR with $2,500 down payment provides for 60 monthly payments of $18.76 per $1000 financed for qualified buyers. 4.75% APR for a term of 48 months corresponds to a monthly cost of $22.92 per $1000 financed. 5.75% APR for a term of 72 months corresponds to a monthly cost of $16.46 per $1000 financed. 4.75% APR for a term of 36 months corresponds to a monthly cost of $29.86 per $1000 financed. 4.75% APR for a term of 24 months corresponds to a monthly cost of $43.76 per $1000 financed. The rates described are for estimation purposes only; you may not be able to finance at this rate.
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Cash Offer


Get $4,500 TFS Lease Cash on a new 2024 Prius Prime. Request a quote now!

Manufacturer Offers

Get $4,500 TFS Lease Cash on a new 2024 Prius Prime. Request a quote now!
  • $4,500 cash back

Applies to select new 2024 Toyota Prius Prime.   See Trims

Disclaimer(s) :
  • Qualify for $4,500 TFS Lease Cash on a new 2024 Prius Prime TFS Lease Cash: $4,500 Cash from Toyota Financial Services, Inc. on the lease of a new 2024 Prius Prime from participating dealer's stock and subject to vehicle availability. Must lease through your dealer and Toyota Financial Services to qualify for cash and cash must be applied as capitalized cost reduction on lease. There is no cash back option. Lease terms on approved credit. Not all customers qualify. Cannot be combined with TFS Finance Cash, Down Payment Assistance, Trade-in Assistance, Customer Cash, APR, Finance Subvention Cash, Lease Subvention Cash. Offer available in MA, ME, NH, RI, VT regardless of buyer's residency; void where prohibited. Expires 09-30-2025. See your participating Toyota dealer for details. Toyota Financial Services is a service mark used by Toyota Motor Credit Corporation (TMCC). Retail installment accounts may be owned by TMCC or its securitization affiliates and lease accounts may be owned by Toyota Lease Trust (TLT) or its securitization affiliates. TMCC is the servicer for accounts owned by TMCC, TLT, and their securitization affiliates.Delivery must be taken from new dealer stock between 09-03-2025 and 09-30-2025. Delays in new vehicle shipments not in the control of dealer may impact customer delivery date and offer eligibility. Options shown. Supply limited.*Covers normal factory scheduled service. Plan is 2 years or 25K miles, whichever comes first. The new vehicle cannot be part of a rental or commercial fleet, or a livery/taxi vehicle. See participating Toyota dealer for plan details. Valid only in the continental U.S. and Alaska. Roadside Assistance does not include parts and fluids, except emergency fuel delivery. Excludes those items listed in the Warranty and Maintenance Guide under Special Operating Conditions. Consult the vehicle's Warranty and Maintenance Guide for factory-recommended services and intervals. bZ4X and Mirai come with enhanced ToyotaCare and/or Roadside Assistance.**For Toyota hybrid vehicles beginning with model year 2020, the hybrid (HV) battery is covered for 10 years from original date of first use or 150,000 miles, whichever comes first. Coverage is subject to the terms and conditions of your New Vehicle Limited Warranty. See Owner's Warranty and Maintenance Guide for details.